Exit Intent Methods

What’s in This Guide #

In this help guide, we will describe each Exit Intent trigger method (e.g., mouse leave, back button) that Popup Maker supports. 

Here's a visual of what those settings look like when you add a new Exit Intent trigger.

Note the Mouse Leave and Lost Browser Focus methods are on (checked) by default.

What are Exit Intent Methods? #

Exit Intent methods are the specific ways you use to signal to your popup that someone is about to leave the page. In plain English, they are the ways you say to your popup, "Hey, someone is about to leave the page. So pop up right now!"

Where do I find the Exit Intent settings? #

You can get to the Exit Intent triggers settings in these 2 ways.

1. Adding a new trigger: Under  Popup Settings > Triggers, click Add New Trigger, then select Exit Intent and click Add. The methods settings display after you click Add.

2. Editing an existing Exit Intent trigger: Under  Popup Settings > Triggers, click Exit Intent or the pencil icon next to your trigger.

List of Exit Intent Methods and What They Do #

(m) Mobile compatible
(d) Desktop compatible

• Mouse Leave (d): This method detects when you move your pointer outside of the top edge of the browser window, generally towards the address bar, back button, or close button.
• Lost Browser Focus (d)(m): This detects when you click outside of the browser window, change tabs, or switch to another application.
• Back Button (d)(m): This captures an attempt to click the back button (the first time) and triggers a popup. A second click and you'll continue to the previous page. Optionally continue back when you close the popup.
  
• Link Click (d)(m): This works on the principles used in optimization tools like Google Quicklink or instant.page technology. Before you click on a link, you hover over that link. When someone hovers for 65 (milliseconds), there's a 50% chance they'll click. We detect that someone is about to click a link and trigger a popup just before they do.
  
  You  must choose to target Internal or external links (Exit Intent Settings > Advanced) or provide a custom CSS selector to target specific ones only.
• Time Delay (m): This is a simple time delay fallback specifically for mobile devices. When the other methods don't fit your mobile users' flow, this is a classic, time-tested solution.
• Mobile Scroll (m): This trigger detects when mobile visitors quickly scroll up  >10% of the page, after first scrolling down. This typically indicates they are about to leave or navigate away.